LiveNewJun 16
📚Culture Talkz · the hub (archive page)
The /culture-talkz landing page per the Archive wireframe: tri-sector intro, search, sector filters, featured piece, the grid, and the sidebar. Matches the iexdg.com header, full width, white sides.
What this is in plain English
The front page of Culture Talkz that indexes every piece and routes readers to the free Culture Pulse and a Clarity Call.
LiveNewJun 16
📄Strong Team. Wrong Results.
A Culture Talkz piece: good people, hard work, results a step short. The gap is a standards gap above the team, not a skills gap on it.
What this is in plain English
A rich, full-design Culture Talkz page on why teams underperform when leadership tolerates a lower bar, and the structural fix.
LiveApr 25
๐Brain Connect ยท how Claude links to the Brain
Three paths to interact. Quick Capture today, Brain Chat in 3 weeks, Mac Claude swap when ready. Plus the data flow in one diagram.
What this is in plain English
How the Brain links to your Mac and your phone, so anything captured anywhere lands in one place. Now includes Brain to GHL Social Planner outbound path.
LiveApr 25
๐ฌThe Format Study ยท scientific method
7-step analysis. 60 findings. Industry benchmark of 25 leadership thinkers. Buyer journey, AI shift, revenue scenarios, deal probability, workload model under 30-hr cap.
What this is in plain English
Why we chose long-form Field Notes plus short-form daily posts as the dual-track distribution model.
LiveApr 25
๐งฎFormat Calculator ยท interactive
Move sliders, watch revenue and workload recalculate live. 11 inputs, 3 preset buttons, J-curve chart, decision radar, 3-scenario compare.
What this is in plain English
Use this to test which format reaches which audience with which depth, before you commit to building it.
LiveJun 2
๐ ๏ธFunnel, Offer-Router & Ads Plan
The revenue machine, visual: the funnel, the scan-vs-debrief router with under-$5K-buy / over-$5K-call thresholds, the masterclass conversion math, ROAS targets, and the offer ladder. Her tactics wired to her offer.
What this is in plain English
The build spec for turning Culture Talkz reach into booked revenue: how a lead gets routed to buy now or book a call, the masterclass math, and the ads plan.
LiveJun 1
โ๏ธHer Playbook, Decoded
64 of her meeting transcripts weaponized into visuals: the offer-ladder ($97 to $12.5K), the LinkedIn + payment + scorecard build she queued, and her go-to-market doctrine in her own words.
What this is in plain English
Everything Dr. DNicole said in her March strategy sessions and dev meetings, distilled into the pricing, the build tasks, and the sales playbook IEXDG should run. Visual, not a wall of text.
LiveJun 1
๐Field Note 01 ยท I Wore a Heart Monitor to Work
Her first Culture Talkz Field Note, the full 12-section anatomy realized as a branded page. Built from her Day 9 post, all voice gates passed. DRAFT for her review.
What this is in plain English
Dr. DNicole's founder origin story turned into a complete blog Field Note: hero, hook, three core sections, comparison, engagement steps, cost, FAQ, trust block, lead magnet, and closing CTA, with Article and FAQPage schema embedded.
LiveJun 17
๐Culture Talkz ยท operational playbook
Field Note anatomy top to bottom, now carrying the Enhanced Living Spec v2.0: every section gets widgets, a rotation method, and an impact layer, plus Section 13 post-publish outreach templates and Section 14, a recurring gap and blind-spot audit with a 110-point scoring rubric. Archive wireframe, schema markup, accessibility, mobile-first, GHL-native.
What this is in plain English
The full operating manual for Culture Talkz: the 12-section post anatomy and its enhanced v2.0 layer, the brand rules, the GHL push surface, the pre-publish gates, exactly what to say when a post lands, and a scored audit that keeps every Field Note at full quality.
LiveJun 17
๐งญCulture Talkz ยท archive recommendation
The balanced read on the 31-page War Room Report: what to ship now versus the maximalist plan, the mobile best-practice fixes, and the lean go-with-this-for-now archive page embedded live with full source.
What this is in plain English
A clear recommendation for the blog archive page: do the few honest, high-impact things now, hold the rest until the content exists, and a ready-to-use lean page you can preview and paste into GHL.
LiveApr
📓Field Notes Master Playbook
The master playbook for Field Notes. Anatomy, voice gates, and the path from draft to published.
What this is in plain English
The operating manual for your Field Notes: how each one is structured, the voice rules every one must pass, and how it travels from idea to a published piece.