IEXDG Library ยท May 29, 2026

Every strategic HTML in one place.

Your working library. Documents that define the positioning, the blueprints that define the build, the dashboards that show the state, the journals that record the decisions. Items marked LIVE open on this server.

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๐ŸŽฏSales Operations 5 items

The Apr 28 plan, weaponized. One $7,500 front door, two ascensions, five campaigns to $300K by September.

LiveNewApr 29
๐ŸŽฏOutreach Command Center v2
Five campaigns to $300K by September. One $7,500 front door + $15K and $25K ascensions. GAE/NEA July 1 unlock. Apollo + MillionVerifier + Instantly stack. Anchored on her Apr 28 plan.
What this is in plain English
Your full outreach plan in one place. Five named campaigns, the offer at each price tier, the tools that send the emails, and the sequence that runs from now through September.
LiveApr 28
๐Ÿš€Session Handoff ยท Phase 3 onboarding
Single doc the next Claude reads first. Phase status, decisions, executions, three failure patterns, the verification gate pattern that worked, what is open, read order.
What this is in plain English
Snapshot of the work state at the April 28 session close, so future sessions can pick up cleanly.
LiveNewMay 28
๐Ÿ“ฑGHL AI Posture ยท Brain to Social Planner
How the Brain pushes DRAFT posts into your GHL Social Planner so you review and click publish from your phone or laptop.
What this is in plain English
Posts arrive in your GHL Social Planner as drafts. You skim, edit if you want, and tap publish. The Brain never posts on its own.
LiveMay 15
📬Campaign 05 Mailbox Setup Log
The mailbox setup log for outreach Campaign 05. Every inbox, sending domain, and warmup step recorded.
What this is in plain English
The build record for the fifth outreach campaign's email infrastructure: which mailboxes, which domains, and the warmup sequence used so deliverability stays clean.
LiveApr 25
⚔️War Room Weaponized
Your War Room, weaponized. Every line you added turned into an action the system can track and execute.
What this is in plain English
Takes the notes and priorities from your War Room and converts each one into a tracked, executable action so nothing you flagged gets lost.

๐Ÿ“’Apr 27-28 Architectural Reset 5 items

The phase walk that closed the PC vs VM divergence. Phase 0 (5 decisions locked), Phase 1 (read-only audit), Phase 2 (reconciliation with sha256 verification on every action).

LiveApr 27
๐Ÿ“œApr 27 Changelog ยท Phase 0 session of record
Every PC and VM edit, every Notion write, every email. 5 decisions locked with full reasoning. Two honest corrections. Phase 3 deliverables consolidated.
What this is in plain English
Detailed change log from the April 27 session: what changed, why, and what it unblocked.
LiveApr 27
๐ŸงฉPhase 2 Reconciliation Plan
Per-file proposals for the 8 Phase 1 categories. Cat 6, 5, 1, 2 executed. Cat 8 deferred. Verification corrections surfaced honestly.
What this is in plain English
Plan to reconcile the Phase 2 work between the local PC and the deployed VM after the April 27 divergence audit.
LiveApr 27
๐Ÿ”ฌPC vs VM Divergence Audit
Read-only Phase 1 audit. SHA-256 + mtime per file across PC and VM. 8 categories tabbed. 461 PC-only, 21 VM-only, 53 identical, 0 unexplained.
What this is in plain English
April 27 audit comparing the local PC build with the live VM. Where they diverged and why.
LiveApr 27
โ˜๏ธGoogle Cloud Architecture
GCP project, VM, IAM, Secret Manager state diagram. 8-tile at-a-glance hero added Apr 29. The infrastructure snapshot Phase 1 audit measured PC against.
What this is in plain English
April 27 architecture diagram of the Google Cloud stack underpinning brain.iexdg.com: VM, GCS, Caddy, OAuth scopes.
LiveApr 27
๐Ÿ”ŒMCP Connection Paths
OAuth-to-Brain handshake diagram. 3 connection options for Dr. DNicole's Mac. Allowlist mechanics, redirect URI mitigation for CVE-2026-27124, fastmcp v3 vs mcp 1.27 SDK choice.
What this is in plain English
How the Brain MCP server connects from Mac Claude Desktop, Web Claude, and Claude Code, with the three paths documented.

๐Ÿ’ฌFormat Strategy ยท Culture Talkz 12 items

The Apr 25 decision conversation in full. Your reply addressed line by line, the cadence research, the calculator, the operational playbook, and the connect guide.

LiveNewJun 16
📚Culture Talkz · the hub (archive page)
The /culture-talkz landing page per the Archive wireframe: tri-sector intro, search, sector filters, featured piece, the grid, and the sidebar. Matches the iexdg.com header, full width, white sides.
What this is in plain English
The front page of Culture Talkz that indexes every piece and routes readers to the free Culture Pulse and a Clarity Call.
LiveNewJun 16
📄Strong Team. Wrong Results.
A Culture Talkz piece: good people, hard work, results a step short. The gap is a standards gap above the team, not a skills gap on it.
What this is in plain English
A rich, full-design Culture Talkz page on why teams underperform when leadership tolerates a lower bar, and the structural fix.
LiveApr 25
๐Ÿ’ฌCulture Talkz ยท response to your reply
Every line of your 5-message reply addressed. Name decision honored (Talkz with a Z, locked). Video weight raised. Cadence research with 12 data points. Notion intel infused. Stack D' verdict.
What this is in plain English
The 4-layer Stack D plan we approved Apr 25, with a May 28 status update on what shipped and what is still pending.
LiveApr 25
๐Ÿ”ŒBrain Connect ยท how Claude links to the Brain
Three paths to interact. Quick Capture today, Brain Chat in 3 weeks, Mac Claude swap when ready. Plus the data flow in one diagram.
What this is in plain English
How the Brain links to your Mac and your phone, so anything captured anywhere lands in one place. Now includes Brain to GHL Social Planner outbound path.
LiveApr 25
๐Ÿ”ฌThe Format Study ยท scientific method
7-step analysis. 60 findings. Industry benchmark of 25 leadership thinkers. Buyer journey, AI shift, revenue scenarios, deal probability, workload model under 30-hr cap.
What this is in plain English
Why we chose long-form Field Notes plus short-form daily posts as the dual-track distribution model.
LiveApr 25
๐ŸงฎFormat Calculator ยท interactive
Move sliders, watch revenue and workload recalculate live. 11 inputs, 3 preset buttons, J-curve chart, decision radar, 3-scenario compare.
What this is in plain English
Use this to test which format reaches which audience with which depth, before you commit to building it.
LiveJun 2
๐Ÿ› ๏ธFunnel, Offer-Router & Ads Plan
The revenue machine, visual: the funnel, the scan-vs-debrief router with under-$5K-buy / over-$5K-call thresholds, the masterclass conversion math, ROAS targets, and the offer ladder. Her tactics wired to her offer.
What this is in plain English
The build spec for turning Culture Talkz reach into booked revenue: how a lead gets routed to buy now or book a call, the masterclass math, and the ads plan.
LiveJun 1
โš”๏ธHer Playbook, Decoded
64 of her meeting transcripts weaponized into visuals: the offer-ladder ($97 to $12.5K), the LinkedIn + payment + scorecard build she queued, and her go-to-market doctrine in her own words.
What this is in plain English
Everything Dr. DNicole said in her March strategy sessions and dev meetings, distilled into the pricing, the build tasks, and the sales playbook IEXDG should run. Visual, not a wall of text.
LiveJun 1
๐Ÿ““Field Note 01 ยท I Wore a Heart Monitor to Work
Her first Culture Talkz Field Note, the full 12-section anatomy realized as a branded page. Built from her Day 9 post, all voice gates passed. DRAFT for her review.
What this is in plain English
Dr. DNicole's founder origin story turned into a complete blog Field Note: hero, hook, three core sections, comparison, engagement steps, cost, FAQ, trust block, lead magnet, and closing CTA, with Article and FAQPage schema embedded.
LiveJun 17
๐Ÿ“˜Culture Talkz ยท operational playbook
Field Note anatomy top to bottom, now carrying the Enhanced Living Spec v2.0: every section gets widgets, a rotation method, and an impact layer, plus Section 13 post-publish outreach templates and Section 14, a recurring gap and blind-spot audit with a 110-point scoring rubric. Archive wireframe, schema markup, accessibility, mobile-first, GHL-native.
What this is in plain English
The full operating manual for Culture Talkz: the 12-section post anatomy and its enhanced v2.0 layer, the brand rules, the GHL push surface, the pre-publish gates, exactly what to say when a post lands, and a scored audit that keeps every Field Note at full quality.
LiveJun 17
๐ŸงญCulture Talkz ยท archive recommendation
The balanced read on the 31-page War Room Report: what to ship now versus the maximalist plan, the mobile best-practice fixes, and the lean go-with-this-for-now archive page embedded live with full source.
What this is in plain English
A clear recommendation for the blog archive page: do the few honest, high-impact things now, hold the rest until the content exists, and a ready-to-use lean page you can preview and paste into GHL.
LiveApr
📓Field Notes Master Playbook
The master playbook for Field Notes. Anatomy, voice gates, and the path from draft to published.
What this is in plain English
The operating manual for your Field Notes: how each one is structured, the voice rules every one must pass, and how it travels from idea to a published piece.
LiveNewJun 2
🗺️Culture Talkz System Map
Every system that touches your Culture Talkz content, mapped end to end.
What this is in plain English
A map of all the moving parts behind Culture Talkz: where a post starts, every system it passes through, and where it lands when published.

๐Ÿง The Brain 7 items

The operational layer you interact with daily. Dashboard, narrative, ledger, memory inventory.

LiveApr 25
๐Ÿ“ŠDashboard
The real-time view. Morning hub, today's pulse, active engagements, content pipeline, schedule, brand quick-ref. Fetches from Notion every minute.
What this is in plain English
The live home screen for the Brain. Open it to see what is happening today, what is on deck, and what needs your attention right now.
LiveApr 24
๐Ÿง The Brain, Explained
Plain-language walk-through of the system. Why it exists, how the five layers work, what it does for a leadership and culture development firm.
What this is in plain English
A friendly tour of what the Brain is, why it exists, and how its five layers serve a leadership and culture development firm.
LiveApr 13
๐Ÿ—ƒ๏ธMemory Inventory
Snapshot of everything the system held on April 13. 12 directives in force, artifacts built, system state, open loops, known gaps.
What this is in plain English
April 13 inventory of all memory files. The map of what the Brain knows and where.
LiveFeb 18 โ†’ Apr 24
๐Ÿ“œComplete Action Ledger
Every sprint, every decision, every correction, every incident, source-cited. 22 sprint blocks. Read the last block for current state, scroll for history.
What this is in plain English
Your full Ledger: every sprint, every decision, every shipment in chronological order. The honest history.
LiveNewJun 2
🗺️System Map
A living diagram of The Brain. Every service, data flow, and surface, and how they connect.
What this is in plain English
A single picture of the whole system: each piece of The Brain, what feeds what, and how the parts breathe together. Start here to see the big picture.
LiveNewJun 3
📝Drafts (mobile)
Your draft posts, on your phone. Review, open, and edit each one from the mobile view.
What this is in plain English
The phone-friendly list of every post still in draft, so you can review and tweak captions from your phone before anything is scheduled.
LiveNewJun 3
📱Phone Brain, Claude on Her Android
How you reach the IEXDG Brain from your Android. The Quick Capture PWA, voice round trip, brief and decide surfaces, and the install steps.
What this is in plain English
The full guide to using The Brain from your Android phone: the capture app, talking to it by voice, seeing what needs your attention, and how to install it to your home screen.

๐Ÿ›๏ธPositioning and Strategy 8 items

The documents that define what IEXDG is and what it is not. Tier offer, pricing, sector rotation, pivot decisions.

LiveMar 31
๐Ÿ›๏ธNexus Proposal
The 4-tier offer and the Revenue Intelligence Engine. Basic, Good, Better (recommended), Best. 12 sections covering the work and the math.
What this is in plain English
The March 31 Nexus Proposal: foundational IEXDG positioning + the Revenue Intelligence Engine 5 calculators.
LiveMar 31
๐Ÿ’ฐRevenue Intelligence Engine
Five interactive calculators: diagnostic funnel, engagement ladder, passive income projector, content ROI, scenario planner. Move the sliders, see the revenue.
What this is in plain English
Five calculators that translate leadership culture failures into dollar costs for executives during the sales conversation.
LiveApr 14
๐Ÿ”€Strategic Pivot Proposal
The April 14 pivot: from content-centric to ecosystem-centric. Four pillars, 90-day roadmap, stack choices.
What this is in plain English
Public-facing version of the April 14 strategic pivot. The customer-facing reasoning for the architectural shift.
LocalApr 14
๐Ÿ“Strategic Pivot Memo, Internal
The internal companion to the client-facing proposal. What we are actually doing and why. Opens from your Belay folder.
What this is in plain English
Internal memo documenting the April 14 strategic pivot. The reasoning before the public-facing pivot proposal.
LocalApr 14
๐Ÿ—บ๏ธOptions Landscape
The decision map behind the pivot. Every option we considered, scored, accepted, or rejected.
What this is in plain English
April 14 snapshot of the strategic options under consideration before the pivot to the current Nexus architecture.
LiveApr 25
🏆Premium Advisory Tools Architecture
The senior-tier engagement engine. The architecture behind the premium advisory offer.
What this is in plain English
The blueprint for the high-end advisory offer: the tools and structure that support senior-level engagements and what makes that tier worth its price.
LiveApr 30
🧾Paid Software Strategic Teardown
A strategic teardown of the recurring software spend. What to keep, what to cut, what to consolidate.
What this is in plain English
A clear-eyed look at every paid subscription in the stack, what each one actually earns its place doing, and where money can be saved without losing capability.
LiveNewJun 1
🥇Competitive Edge, The Golden Standard
The golden-standard case for why IEXDG wins where the platforms cannot follow.
What this is in plain English
The plain argument for what makes IEXDG defensible: the advantages competitors and software platforms structurally cannot copy.

๐Ÿ—๏ธSystem Blueprints 4 items

How the infrastructure is built. VM checklist, dashboard mockup, terminal-level proposal.

๐ŸŽฌContent Engine 4 items

How content moves through the system. Intelligence engine, voice capture, Pip Decks library.

LiveJun 2
๐Ÿง Content Intelligence Engine V4
Rebuilt June 2026. The engine modeled as a living brain: 8 regions from Perception to Reward, animated. Live theme arcs tied to Field Note 01, the verified offer ladder, the Shutterstock + her-voice-video pipeline, plus the operator playbook (funnel math, ROAS, sell-backwards, offer ladder).
What this is in plain English
How a capture becomes a published, voiced Field Note and booked revenue, start to finish. The current V4: brain-model How It Works, her live themes, and the build-team operator playbook.
LocalMay 30
๐ŸŽคQuick Capture Command Center
Her weaponized capture engine. One spoken insight becomes social, email outreach, book corpus, and voice corpus, in her words, human-gated, never auto-published. Replaces the sunset Video Intelligence Studio.
What this is in plain English
She talks into her phone, the thought lands in an inbox, and a person decides where it goes. The old Video Intelligence Studio is retired; this is what replaced it.
LocalApr 13
๐ŸŽดPip Decks Weaponized Library
Your five Pip decks, 280 cards parsed, indexed in the knowledge brain. How the licensed methodology plugs into your workflow.
What this is in plain English
How Pip Decks tactic cards are integrated into the content generation pipeline (internal-only; tactic names never reach client copy).
LiveMay 30
🎥Quick Capture Showcase
The former Video Intelligence Studio, renamed. Now the Quick Capture Command Center.
What this is in plain English
The showcase page for what used to be called the Video Intelligence Studio. It was renamed to the Quick Capture Command Center; this page shows what it does.

๐Ÿ”Intelligence Systems 6 items

How the system watches, reads, and learns. Crawls, deep dives, group intelligence, email intel.

LiveNewJun 11
⚔️Competitive Threat & Moat Playbook
Nine tracked competitors across three threat tiers, the ten-pillar moat, the defense plays, the Culture Pulse trademark plan, and the monitoring rhythm. Rich SVG maps.
What this is in plain English
Who competes with IEXDG, what makes each one dangerous, exactly how to defend, and the advantages no software platform or AI can copy. Built from the Notion threat plan.
LocalApr 13
๐Ÿ”GHL Continuous Crawl
Hourly crawl of your GHL state. 27 pipelines, 109 workflows, 329 tags, 184 custom fields, all tracked.
What this is in plain English
How the always-on crawler ingests your GHL state into the IEXDG Brain hourly + daily.
LocalApr 12
๐Ÿค–GHL AI Stack Deep Dive
Nineteen-section breakdown of GHL's AI capabilities as of 2026. What to use, what to skip.
What this is in plain English
Full breakdown of every GHL feature in your account: pipelines, workflows, custom fields, and how the Brain talks to each one.
LocalApr 7
๐Ÿ‘ฅGroup Intelligence Analysis
How Facebook and LinkedIn groups become a listening post. Principal Principles 76.7K, Maxwell Mastermind 42.6K, Maxwell Team 22.1K.
What this is in plain English
How group analytics work in the system: which sectors, pillars, and hero personas resonate.
LocalApr 6
๐ŸŽฎGroup Intelligence Command Center
The control room view for group intelligence. How signals from inside communities become content inputs.
What this is in plain English
Live dashboard view of group analytics across sectors, pillars, and personas.
LocalApr 9
๐Ÿ“งEmail Intel Weaponized
How your email patterns become usable intelligence. Who is engaging, what is bouncing, what is ready for the next touch.
What this is in plain English
How inbound emails get classified, scored, and routed by the Brain so nothing important slips through.

๐Ÿ“ˆProgress and Timeline 3 items

How we got here. Breakthroughs, micro-action rebuilds, cook sessions.

๐Ÿ“„Reference and Capability 10 items

External-facing materials plus the system reference shelf. Capability statement, optimization assessment, the API references, the brand standard, and the image-sourcing method.

PDFApr 6
๐Ÿ“„Capability Statement
The two-page procurement-ready document. SAM.gov registered, eMMA registered, multiple NAICS codes locked.
What this is in plain English
Your formal capability statement. The one-page leave-behind that explains what IEXDG does, who it serves, and what it costs at each tier.
PDFMar
๐Ÿ”งOptimization Assessment
Baseline diagnostic the system ran on your initial setup. What was working, what was leaking, what to fix first.
What this is in plain English
Diagnostic instrument used to assess a leadership culture and surface where the biggest performance leverage lives.
LiveNewMay 27
๐Ÿ›ก๏ธDisease and Immunity Protocol
Named diseases we have seen the system suffer, with the antibodies that prevent each. Honest catalog of 10 patterns.
What this is in plain English
A short list of the recurring failure patterns this system has caught itself making, plus the simple guardrails that stop each one from coming back. Read it before any big change.
LiveNewMay 28
โ˜๏ธGoogle Cloud API Reference
Reference for everything Google Cloud touches in the IEXDG stack.
What this is in plain English
One place to find every Google Cloud surface we use, what it does, and which key or scope unlocks it. Look here before adding anything new on GCP.
LiveNewMay 28
๐Ÿ“ธShutterstock API Reference
Reference for the Shutterstock-primary image pipeline. Query patterns, license flow, visual gate calibration.
What this is in plain English
How we find, license, and score real photos from Shutterstock so the visual gate can compare candidates against the brand standard before anything reaches you.
LiveNewJun 3
๐Ÿ“กGoHighLevel API Reference
Reference for the GHL v2 API as the IEXDG stack uses it. Social posting, blogs, the full-PUT and MIME-media laws, rate limits, the error catalog.
What this is in plain English
Every GoHighLevel endpoint we call, exactly how each one works, and the mistakes that cost us hours, written down so posting and editing never silently break again.
LiveNewMay 26
🎨Visual Brand Bible
The canonical visual brand doctrine. Six ELCC pillars, the sub-vignettes, the litmus, and the YES and NO style rules.
What this is in plain English
The single source of truth for how the brand looks: the approved imagery for each pillar, the do and do-not style rules, and the six-question test every visual must pass.
LiveNewJun 4
🔍Visual Search Vocabulary
How Dr. DNicole searches, in her words. Per-pillar direction, the pain-point phrasings, her proven queries, and the method so we never default to generic stock again.
What this is in plain English
How Dr. DNicole actually looks for images, in her own vocabulary, so the pipeline finds real photos that fit the brand instead of defaulting to generic stock.
LiveNewJun 6
🗣Voice Guide
How to write in Dr. DNicole's voice. Her hard rules, her fingerprint, her vocabulary, and her verbatim hook bank, built from her own corpus. The fix for consultant-tone copy.
What this is in plain English
The rulebook for writing anything as Dr. DNicole, drawn from her actual writing, so the copy sounds like her and not like generic AI leadership content.
LiveNewJun 10
Instantly API Reference
The full Instantly v2 cold-email API behind Campaign 05: every endpoint plus the 12 gotchas we paid for (Cloudflare UA, activate {} body, verify-then-load, the auto-activate trap).
What this is in plain English
A technical manual for the cold-email tool, so the campaign system can be run and fixed without re-learning every quirk.

🗃Auto-restored index 2 items

Cards restored from the manifest or filesystem so a dropped or uncarded doc can never go invisible. Regenerated on every change.

New on disk

Live
📄IEXDG Brain Chat · Dr. DNicole
Auto-restored so a wiped card can never hide a live doc again.
Live
📄IEXDG Brand Color Audit
Auto-restored so a wiped card can never hide a live doc again.